Gaico Bos | Attorney IT, entertainment and media

Gaico Bos is a media lawyer and entertainment lawyer. He advises individuals and companies, ranging from small internet startups to publicly listed corporations. He is familiar with all legal aspects of television / cinema, digital media, and internet. In addition to his legal expertise, Gaico has extensive knowledge and experience of the practical aspects of the entertainment industry. Gaico has a background as a television producer and internet entrepreneur.

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Blog: digital distribution and advertising

Why not use piracy networks to promote your content to these damn pirates?

The company Muso is offering a interesting new service. Dubbed “Retune “it uses piracy networks as a delivery system to create controlled content. Thus allowing rightsholders to expand their audience and give them a better online experience.  Among the services they offer is a “Fully automated content delivery service to piracy audience.”. Wow, sounds too good to be true.  I can’t wait for the first real life cases. Let’s hope that it entails more than just spamming piracy boards and torrent trackers.  Their quote “It is easy to forget that piracy users... read more »